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Hello, I'm

NICOLE HOLDGRAFER

COMMUNICATIONS & FUNDRAISING ENTHUSIAST

EDUCATION

UNIVERSITY OF FLORIDA

Bachelor of Science in Advertising

Minor in Innovation

Magna Cum Laude

August 2018-August 2021

GPA: 3.6

UNIVERSITY OF FLORIDA

Master of Arts in Mass Communications

August 2020-August 2022

GPA: 3.8

SKILLS

Written & Verbal Communication

Public Relations

Graphic Design

Content Creation

Fundraising 

Data Management

Outreach Programming

Project Managament 

WORK EXPERIENCE

ARTFEST FORT MYERS

Director of Community Engagement ︱ July 2024 - February 2025

  • Managed Artist Relations: developed a solicitation strategy; facilitated the artist jury process; communicated through Constant Contact eNewsletters, email, social media and phone; designed artist booth layouts and on-site set-up; created all supplemental materials and layout for check-in; maintained positive relations throughout festival weekend

  • Managed Volunteer Relations: developed a recruitment strategy; communicated through Constant Contact eNewsletters, email, social media and phone; created volunteer shift schedules and monitored sign-ups through VolunteerLocal; recruited, trained and supervised volunteers to assist with in-office duties and projects

  • Managed Steering Committee Relations: developed a recruitment strategy; scheduled meetings; organized agendas with staff input; presented on all aspects relevant to community relations at large Steering Committee Meetings and sub-committee meetings

  • Designed and distributed promotional materials, monitored sign-ups, and created all supplemental materials for ArtFest’s outreach programs, Art Under 20 and Chalk Block

  • Fulfilled online orders and communications for Shopify storefront

 

NAPLES ART INSTITUTE

Strategic Development Manager ︱ July 2022 - June 2024

  • Researched, evaluated and pursued digital fundraising campaign opportunities, monitored progress, and generated necessary follow up reports in collaboration with the Director of Marketing

  • Designed promotional materials including event invitations, event signage, event programs, membership rack cards, and digital fundraising campaigns on Canva and Adobe InDesign and submitted to appropriate vendors

  • Constructed strategic marketing plans and budgets for government and privately funded grant applications

  • Orchestrated dozens of events for our community partners, corporate sponsors, and affluent donors

  • Developed and presented corporate sponsorship proposals for exhibitions, art fairs, and special programming to prospective companies and sold sponsorships at the $10K+ level

  • Composed contracts, issued invoices for payment, and ensured timely reporting, tracking, follow-up, and communication with all sponsors and community partners

  • Operated and refined Naples Art Institute’s outreach program Arts Heal

  • Managed and updated constituent data using donor management software Bloomerang

  • Cultivated, coordinated, and maintained positive business and community relations by attending events and summits hosted by entities such as the TDC of Collier County, SWFL Concierge & Guest Services Association, Greater Naples Chamber of Commerce and other business partners which resulted in viable leads and commitments for community-based financial support

THE AGENCY AT UF

Project Manager︱September 2021 - April 2022

  • Simultaneously managed project schedules for external client, the Office of Careers and Corporate Partnerships at UF, and The Agency's internal creative, media, and strategy teams

  • Designed comprehensive project plans, reports, and work-back timelines on Monday.com

  • Oversaw each step of the creative development process

ELEVATE AGENCY

Art Director︱September 2020 - April 2021

  • Collaborated with Strategist and Copywriter to produce work for clients World For Good and Corks & Colors Studio

  • Designed and managed digital assets during rebranding and social media campaign projects using Adobe Creative Suite

  • Competed in a D&AD New Blood Awards competition by completing a brief for Spotify

 

270M

Social Media & Digital Marketing Intern︱May 2021 - August 2021

  • Collaborated with Social Media Specialists to produce work for brands like Neutrogena, De Niro Team, Autumn Brands, Qür Lip Balm, and Sa Wea

  • Scheduled posts, planned content calendars, performed outreach tactics and created content briefs for all primary social platforms serving a variety of clients

 

UF ADVERTISING SOCIETY

Vice President of External Productions︱April 2021 - April 2022

  • Elected by the University of Florida’s Advertising Society to serve on the 2021-2022 Executive Board of the American Advertising Federation’s (AAF) on-campus chapter

  • Maintained efficient communication between student members, alumni, sponsors, and various non-members through the oversight of the Speakers, Trips, Events, Diversity, Opportunities, and Elevate Directors

  • Presented external department updates at monthly meetings with the CJC Advertising Advisory Board and CJC Dean of Advertising

  • Attended the American Advertising Federation’s 2022 AdPath Student Conference and AAF District 4 ADDY Award Gala

Director of Social Media︱April 2020 - April 2021

  • Used an always-on approach to manage all Ad Society social media platforms including Instagram, Twitter, and Facebook

  • Collaborated with Internal Productions and the Assistant Director of Social Media to create content calendars and design promotions for meetings, events, and general announcements

© 2025 by Nicole Holdgrafer. 

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